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Brand identity involves the features that differentiate the products of one vender from that of others. That feature may be a designation, a keyword, a design, flair, codes, customer base, niche market or anything. When put together, these features of the brand function as a mental trigger or impetus that makes a link that connects

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So what is persistence and what is patience? How are they different from each other and how does it influence entrepreneurs? Let’s see. Persistence defines the capacity of an individual to push in the direction of the goal, even if it is far away. Persistence defines the tenacity as well as the wilfulness, to stick

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First and foremost, we need to understand the concept of a USP before starting with the topic. USP is the abbreviation for a unique selling point or unique selling proposition, which happens to be a differential influence, permitting the start-up business to stand out among the other contenders in the global market. Moreover, a USP

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Entrepreneurship is a complex zone due to the rigorous competition in the market nowadays. But even so, anybody can aspire to be an entrepreneur, on condition that the startup possesses the right team and funds. These fundamental requirements are the things you might already possess or the things that you desire. These two are comparatively

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Proven Fact: Be it a mobile app or a website, the most important aspect of a product is the user experience. Example: The sole reason behind Microsoft becoming the most used Operating System was its Graphic User Interface. Simple to understand and easy to use is the key. An important aspect being looked over by

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The word “marketable” defines the knowledge which the article or the concept delivers to the client about the stages of digital start-ups. With the advent of diverse steps for a tech merchandise start-up, it’s difficult to agree on the correct workflow. Each of these terms (MMF, MMP, and MMR) serves a precise objective and takes

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What is an MVP? Minimum Viable Product or MVP as the name suggests is the minimum set of features that are crucially needed in a new product to validate its usefulness or acceptability within your targeted customers. The seasoned entrepreneurs know the importance of MVP in the early stages of their company. Would we tell

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