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Success has a dynamic definition in every personal dictionary. To some people and successful startups, success is what their bank balance depicts. However, to others, success is about their contribution to society and its development. None of them is wrong. It is truly about perspective, don’t you think? Now let’s get this straight, no matter

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There has been and always will be misinformation about the internet, doing rounds through the internet. What an irony! So today we are here to address some of the wrong social media strategies and social media marketing mistakes that you seriously need to avoid.  Let me open up with a short story here. I have

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Let’s talk about the importance of blog for your brand today, shall we?  If you are here, I am guessing you must be a part of the marketing team of your brand. Am I correct? So as a marketer, it is important to be aware of the latest trends out there. It’s about adjusting and

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The union budget 2021-22 Everyone is talking about it since Monday, isn’t it? Now tell me something, did you feel left out during these discussions? Did you ever ask yourself, why this is even important to you? Well, hi there! I used to face the same issues a few years back. This is when I

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The market is crowded with startups everywhere! As a result, the startup ecosystem is highly competitive. So the question is, how do you make a mark here? How do you build your brand identity? See, in order to stand out, branding a startup company and creating a brand identity is a mandatory activity. This happens

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It’s 2021, and the domain of advertising and marketing strategies is ever-changing! If you want your business to grow, these new trends in marketing are important to follow. For this, the very first thing that you need to do is abandon the outdated marketing rules that you have been following. Make way for the new

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2020 has been a very memorable year so far! This includes the good and the bad. The bad is very obvious which doesn’t need an explanation here. However, the good includes a lot of innovation in the domain of technology and how the world has wrapped itself around it.  Don’t you agree with me? We

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Social media is the hub of connection these days. It is the platform that has become synonymous with everything that is trending. You agree with me, right? Social media is the chief source for creating e-commerce traffic these days. With the right form of social media metrics, you can gain a whole lot in this

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Consumer interest is at an all-time high in audio content. This is the perfect time for podcasts to go live. This includes the use of podcasts in business too! You agree with me on this, right? With the revolutionary demands in digital content, podcasts deliver an extraordinary prospect for the growth of businesses. The use of

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With the advent of the digital era, visual content has become very significant. It adds to the promotional and marketing aspect of a brand. Isn’t that pretty evident? So here we are, with a list of free resources for graphic designers. I am sure you will love this! However, to make this happen, the companies depend

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