Marketing Strategies and its dos and don’ts in 2021
8 minutes read
It’s 2021, and the domain of advertising and marketing strategies is ever-changing! If you want your business to grow, these new trends in marketing are important to follow. For this, the very first thing that you need to do is abandon the outdated marketing rules that you have been following. Make way for the new
Factors you need to consider before investing in AI
8 minutes read
2020 has been a very memorable year so far! This includes the good and the bad. The bad is very obvious which doesn’t need an explanation here. However, the good includes a lot of innovation in the domain of technology and how the world has wrapped itself around it. Don’t you agree with me? We
How to drive traffic to your website using social media
10 minutes read
Social media is the hub of connection these days. It is the platform that has become synonymous with everything that is trending. You agree with me, right? Social media is the chief source for creating e-commerce traffic these days. With the right form of social media metrics, you can gain a whole lot in this
Why should you use podcast to grow your business?
9 minutes read
Consumer interest is at an all-time high in audio content. This is the perfect time for podcasts to go live. This includes the use of podcasts in business too! You agree with me on this, right? With the revolutionary demands in digital content, podcasts deliver an extraordinary prospect for the growth of businesses. The use of
Essential free resources for graphic designers
16 minutes read
With the advent of the digital era, visual content has become very significant. It adds to the promotional and marketing aspect of a brand. Isn’t that pretty evident? So here we are, with a list of free resources for graphic designers. I am sure you will love this! However, to make this happen, the companies depend
Importance of CRM: Why your business needs CRM
8 minutes read
Before we begin, allow me to introduce you to the basic concept of Customer Relationship Management so that you understand the importance of CRM. CRM stands for Customer Relationship Management. The term is almost self-explanatory, isn’t it? Wait, I will elaborate. CRM is the basic process of handling interactions with existing and potential clients. It
Self-sustaining guide for startups | Entrepreneurs
4 minutes read
A Self-sustaining guide for startups and every entrepreneur. A startup goes through numerous phases in the beginning. The sole journey of an entrepreneur begins from trusting his or her ideas and capabilities. Then comes the phase of convincing others to see through these ideas and sell it to them. Isn’t that precise? At present, the
What is Technopreneurship? Meaning and business model
9 minutes read
Technopreneurship. Now that’s a new word, right? So what is it? Well, allow me to explain. Technopreneurship is a method of merging technological expertise with entrepreneurship skills. How cool is that! A technopreneur is a person who revolutionizes the prevailing economic order by making the best use of the technology at hand. They introduce new
Dynamic Education & growth of the EdTech industry
4 minutes read
The world is experiencing an eLearning boom in the wake of the COVID – 19 pandemic. Dynamic Education! Here’s how. Educational institutions, all around the globe, are promoting digital education platforms. This in turn is boosting the EdTech industry as a whole. Don’t you see it? With the onset of global lockdowns, the model of education has
Ways to PR for Bootstrapped Startups|Company
4 minutes read
What exactly do we mean by PR for Bootstrapped Startups. Before we start, allow me to explain the concept of bootstrapping in brief. Bootstrapping is the process of starting a company with personal savings. This money serves as the capital itself. You guessed it. The connections of a bootstrapped company are very limited. The preliminary steps to
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