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Digital presence has become a mandatory feature of running a business of any form. This is why various companies invest a lot in proper search engine optimization tools to help maintain a decent website/blog. They even hire SEO mentors to boost sales and upgrade the quality of their site. So coming to the point, here

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So what is inbound marketing? Inbound marketing is a business policy that attracts clients by generating good content. This may sometimes be influenced by real-life experience as well. An inbound marketing policy comprises of various genres to draw the attention of clients to your website. However, inbound marketing is a baby step towards ensuring popularity

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Crowdfunding is a process that helps charities and businesses to increase their working capital by raising money. It functions through people or associations who usually invest in the process of crowdfunding plans. Hence, anticipating a prospective profit or remuneration. Capitalizing in this method may be unsafe, so it is imperative to know what exactly you

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The first thing that you need to know is, what is AI? Well, AI or artificial intelligence is a subdivision in computer science that studies and works with the intelligent deeds and actions of engines and machines. It is a resourcefully replicated skill of an appliance to copy human activities as well as our orthodox

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MVP: Minimum Viable product The concept of MVP may not be clear to most of the aspiring entrepreneurs out there, am I correct? So let’s start with the obvious, the definition.  In layman’s terms, a minimum viable product is a product with just enough features to validate a product idea by attracting early-adopter customers. Eric

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Brand identity involves the features that differentiate the products of one vender from that of others. That feature may be a designation, a keyword, a design, flair, codes, customer base, niche market or anything. When put together, these features of the brand function as a mental trigger or impetus that makes a link that connects

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So what is persistence and what is patience? How are they different from each other and how does it influence entrepreneurs? Let’s see. Persistence defines the capacity of an individual to push in the direction of the goal, even if it is far away. Persistence defines the tenacity as well as the wilfulness, to stick

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Voice-activated content basically means audio content which is usually distributed through speakers of various devices, smartphone enterprises, for example, Alexa, Siri as well as several other additional smart devices. More precisely, voice-activated content is a superior and predominant group that comprises living voice searches, voice shopping as well as podcasting, in addition to audiograms (voice-activated

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First and foremost, we need to understand the concept of a USP before starting with the topic. USP is the abbreviation for a unique selling point or unique selling proposition, which happens to be a differential influence, permitting the start-up business to stand out among the other contenders in the global market. Moreover, a USP

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Owing to the coronavirus outbreak in China which has now spread to every corner of the world, a stage of working from home is getting progressively unavoidable for numerous businesses. For some employees, this concept is totally new and as a result dreadful. They fear technical faults which may hamper their work image. The perks

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