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The market is crowded with startups everywhere! As a result, the startup ecosystem is highly competitive. So the question is, how do you make a mark here? How do you build your brand identity? See, in order to stand out, branding a startup company and creating a brand identity is a mandatory activity. This happens
It’s 2021, and the domain of advertising and marketing strategies is ever-changing! If you want your business to grow, these new trends in marketing are important to follow. For this, the very first thing that you need to do is abandon the outdated marketing rules that you have been following. Make way for the new
2020 has been a very memorable year so far! This includes the good and the bad. The bad is very obvious which doesn’t need an explanation here. However, the good includes a lot of innovation in the domain of technology and how the world has wrapped itself around it. Don’t you agree with me? We
Social media is the hub of connection these days. It is the platform that has become synonymous with everything that is trending. You agree with me, right? Social media is the chief source for creating e-commerce traffic these days. With the right form of social media metrics, you can gain a whole lot in this
Consumer interest is at an all-time high in audio content. This is the perfect time for podcasts to go live. This includes the use of podcasts in business too! You agree with me on this, right? With the revolutionary demands in digital content, podcasts deliver an extraordinary prospect for the growth of businesses. The use of
With the advent of the digital era, visual content has become very significant. It adds to the promotional and marketing aspect of a brand. Isn’t that pretty evident? So here we are, with a list of free resources for graphic designers. I am sure you will love this! However, to make this happen, the companies depend
Before we begin, allow me to introduce you to the basic concept of Customer Relationship Management so that you understand the importance of CRM. CRM stands for Customer Relationship Management. The term is almost self-explanatory, isn’t it? Wait, I will elaborate. CRM is the basic process of handling interactions with existing and potential clients. It
A Self-sustaining guide for startups and every entrepreneur. A startup goes through numerous phases in the beginning. The sole journey of an entrepreneur begins from trusting his or her ideas and capabilities. Then comes the phase of convincing others to see through these ideas and sell it to them. Isn’t that precise? At present, the
Technopreneurship. Now that’s a new word, right? So what is it? Well, allow me to explain. Technopreneurship is a method of merging technological expertise with entrepreneurship skills. How cool is that! A technopreneur is a person who revolutionizes the prevailing economic order by making the best use of the technology at hand. They introduce new
The world is experiencing an eLearning boom in the wake of the COVID – 19 pandemic. Dynamic Education! Here’s how. Educational institutions, all around the globe, are promoting digital education platforms. This in turn is boosting the EdTech industry as a whole. Don’t you see it? With the onset of global lockdowns, the model of education has
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