Reading Time: 9 minutes The best part of starting a business venture online is the zero investment approach. Anybody with a functional computer, internet connection, and an ambitious mind-set, can start up a business venture online without even investing a penny into it. Nowadays with several technical tools and help online, one doesn’t even need the technical expertise to […]

Reading Time: 6 minutes 2020 is being a standout year in the most negative sense possible. The natural and manmade calamities have wrapped the whole world up and all that we are doing this year is surviving. With the global outbreak of the coronavirus, the world has become a frame of individuals locked up at home, trying to dodge […]

Reading Time: 3 minutes The pandemic and the course that it has taken globally, is bringing about a lot of uncertainties. The travel bans, ticking cases, lockdowns, dipping GDP, and so on has a direct link to how your business operates from now. As a start-up ourselves, we know how we are balancing the staff and the workload, keeping […]

Reading Time: 3 minutes Content is a huge fragment of daily life. It has become an unavoidable part of our being. Content keeps us up-to-date with the current affairs, solves queries, amuses us, and cheers us up. Content also drives our decision-making ability. It attracts clients, keeps them engaged, and also maintains the customer base. And last but not […]

Reading Time: 7 minutes Digital presence has become a mandatory feature of running a business of any form. This is why various companies invest a lot in proper search engine optimization tools to help maintain a decent website/blog. They even hire SEO mentors to boost sales and upgrade the quality of their site. So coming to the point, here […]

Reading Time: 4 minutes So what is inbound marketing? Inbound marketing is a business policy that attracts clients by generating good content. This may sometimes be influenced by real-life experience as well. An inbound marketing policy comprises of various genres to draw the attention of clients to your website. However, inbound marketing is a baby step towards ensuring popularity […]

Reading Time: 3 minutes Crowdfunding is a process that helps charities and businesses to increase their working capital by raising money. It functions through people or associations who usually invest in the process of crowdfunding plans. Hence, anticipating a prospective profit or remuneration. Capitalizing in this method may be unsafe, so it is imperative to know what exactly you […]

Reading Time: 3 minutes The first thing that you need to know is, what is AI? Well, AI or artificial intelligence is a subdivision in computer science that studies and works with the intelligent deeds and actions of engines and machines. It is a resourcefully replicated skill of an appliance to copy human activities as well as our orthodox […]

Reading Time: 3 minutes MVP: Minimum Viable product The concept of a minimum viable product or MVP maybe not clear to most of the aspiring entrepreneurs at present, so let’s start with the definition. A minimum viable product (MVP) is a growth and development tool for a business where a new website or a new product is launched with […]

Reading Time: 3 minutes Brand identity involves the features that differentiate the products of one vender from that of others. That feature may be a designation, a keyword, a design, flair, codes, customer base, niche market or anything. When put together, these features of the brand function as a mental trigger or impetus that makes a link that connects […]